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Wednesday, May 25, 2016

DC sales Lagging because of Small companies not Marvel


Marvel is taking a lot of credit for beating DC lately.

If you look at the Graph of sales from April of 2016, you will see that the combined sales of the Independents is far more a threat to both DC and Marvel than Marvel vs. DC.

This is traditionally not the case.  DC is losing ground because it needs to find its Niche.The small publishers, although each can't measure up to DC sales, combined are eating into DC sales and not Marvel's  Image has been the largest of that competition.

Hopefully the launch of rebirth which gets back to the core values of the line will bring DC back to being on par with Marvel again.